Make calculated growth moves with prescriptive AI
In the dynamic fintech market, companies like yours must innovate to maximize growth potential.
Prescriptive AI empowers you to navigate the customer growth cycle with precision, enabling optimal decisions at every stage.
From guiding ad network partners to acquire high-value customers with value-based campaigns, to providing timely recommendations for cost-effective, personalized incentives that boost activation and drive service expansion.
Predict
We leverage advanced AI to predict each user's future value and update it hourly as new data comes in
Optimize
We turn predictions into prescriptions and relay our predictive signals via ad networks’ server APIs, optimizing your campaigns to acquire more high-value customers
Grow
You've finally cracked value-based campaigns. Now, sit back and watch your ROAS grow by 20% and more!
Where you might need help
Responding to Fierce Competition
In a highly regulated space, you’re competing against traditional banks with strong customer loyalty. Meanwhile, in fintech, switching services is designed to be easy, and customers frequently hop between online platforms, quickly draining your promotions budget as they capitalize on your offers. To stand out, you need to take control of your growth strategy.
Achieving Optimal LTV/CAC Ratio is Hard.
Early Funnel Events ≠ Profitability.
You know that opening an account doesn't guarantee long-term revenue. You want to attract customers who generate fees quickly, utilize loans, savings, or cash advances, and stay loyal. However, on day one, all users look the same, making it hard to optimize acquisition campaigns when it can take weeks or months to truly understand each user's value and retention potential.
Your Ad Network Partner Needs Early Signals
To help your ad network partners achieve optimal performance, it’s crucial to send user value signals early on, ideally within the first seven days, with day one being the most critical. Conversion signals beyond day seven are much less effective for campaign optimization, as ad network algorithms prioritize early signals. Without insights into these early signals, your team may be forced to focus on optimizing tCPA campaigns and rely on upper-funnel events that have limited long-term significance.
The Opportunity
Modern fintech services like yours often have access to rich user data sets that can be utilized for lifecycle marketing, enabling personalized recommendations, insights, and tips.
By leveraging AI, you can turn anonymized data points into precise predictions and recommendations.
This allows your service to optimize acquisition efforts, enhance product experiences, improve user flows, and deliver tailored personalization to customers.
Our Solution
We employ advanced AI to generate outcome-based predictions, giving you the “Foresight” you need to forecast each user’s future value. But creating predictions is just the (easy) first step.
Next, we integrate with your business systems to automate your actions. For acquisition, we’ve cracked ad network algorithms, enabling us to turn predictions into prescriptions, delivered at the right moment and in a format their algorithms can learn from.
This true “Signal Optimization”, ensures you acquire the most relevant customers for your business
Discover each user's unique value from day one
Our AI transforms data into actions, saving you time on your journey to mastering value optimization and VBB. With thousands of experiments, we’ve perfected high-precision predictions and navigating Google, Meta, and TikTok algorithms. Our AI continuously forecasts user value and propensity at an individual level, from the first ad click through their lifecycle.
It generates and refreshes predictions hourly based on user behaviour and inputs, achieving true signal optimization, prescribing the next best move for your ad networks and ensuring optimal performance.
Security and Compliance are Top Priorities at Voyantis
Voyantis partners with highly regulated industries, adhering to rigorous privacy standards to ensure compliance and security. See why financial services firms rely on Voyantis for secure, compliant, and scalable account experiences.
What else you can accomplish
Convert high-potential customers
Maximize your time and budget by focusing your activation efforts and resources on users who will become high-value customers, rather than spending on incentives for low-value users.
Upsell accounts ready for their next move
Identify accounts ready for upsell and cross-sell opportunities, and receive tailored recommendations on how to tip the balance, encouraging users to adopt more advanced financial services like loans, investments and more.
Keep your customers from churning
Identify at-risk customers early by leveraging signals like friction in their experience or engagement process, and take effective actions to retain them - especially in a fintech market where switching services is easy.
