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Value-Based Bidding Adoption: Your Step-by-Step Guide
The future belongs to the right conversions—those of the most profitable customers. This is the core of Value-Based Bidding (VBB). If you want to explore how VBB can transform your marketing strategy and drive sustainable growth, this webinar is for you. Join Google and Growth Mammoth experts to learn how targeting the most valuable conversions can elevate your business.
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Speakers
Past webinars
Peleg Israeli on Voyantis: Innovating Growth with AI-Powered Customer Acquisition and Retention
Peleg Israeli, CRO of Voyantis, shares with Xraised how AI is transforming customer acquisition, retention, and revenue growth. In this interview, he explains how Voyantis helps businesses like Miro, Rappi, and MoneyLion optimize paid media and CRM strategies using prescriptive AI. Learn how Voyantis' Signal Orchestration technology boosts ROAS, reduces CAC, and increases LTV, and gain insights into their growth journey, client successes, and the future of AI in marketing. Perfect for anyone in performance marketing or growth looking to leverage AI for business success.
Growth Secrets from Nubank to Comun: How Kira Speer Scaled Customer Acquisition with Diversified Strategies and Predictive LTV
Join Voyantis Growth Talks in partnership with NYC Fintech Women as Kira Speer, Head of Growth at Comun and former Nubank leader, shares with Sasha Pilch, Co-Founder of NYC Fintech Women, how she scaled from 0 to 4M customers, leveraged predictive LTV, and built trust through community partnerships.
Mastering Predictive Modeling: Insights and Techniques
Join Eran Friendinger, CTO of Voyantis, in a webinar hosted by Meta on Mastering Predictive Modeling: Insights and Techniques. Discover how predictive and prescriptive AI are driving growth in the fintech space through real-world case studies from companies like MoneyLion in the consumer sector and HoneyBook in SaaS. In addition, Eran will provide a step-by-step roadmap to help you understand how to organize your AI journey and implement these insights for optimized growth strategies and smarter decision-making
The Profitable App Blueprint: From Ad Creatives Innovation to Value-Based Bidding In User Acquisition
In this webinar, mobile app growth expert and Google Ads account manager Marios Anastasiou will guide us through essential strategies for profitable app growth. He will discuss two key levers available for marketers today: AI optimization with data and predictions, primarily used in value-based bidding, and optimizing creative elements for campaigns with GenAI. Whether you're refining your skills or seeking new strategies, this webinar will equip you with the essential knowledge to optimize app campaign profits.
The Path to Holistic Customer & Revenue Growth with MoneyLion
Balancing cost and value in customer growth and lifecycle management has never been more important. Eran Friendinger, Voyantis CTO, hosts Mark Goodwin, Director of Marketing Strategy and Analytics at MoneyLion, a leader in financial technology. Discover MoneyLion's journey towards holistic growth, tackling challenges, and implementing strategies like Value-Based Bidding. Learn about optimizing acquisition channels, predicting user revenue, and navigating the complexities of fintech growth. Don't miss this opportunity to gain valuable insights on how to maximize potential in this dynamic industry
How Did Miro Acquire 30% More Paying Users Without Increasing its Budget?
Ever wondered how Miro, one of the fastest-growing SaaS companies, scales up rapidly while keeping a tight rein on its budget? discover how Miro leveraged Voyantis' predictive signal optimization to guide Google towards acquiring their ideal user subset in a cost effective way.
