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30%
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28%
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>20%
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In just 8 weeks!
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User Acquisition

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Must-have checklist to get you ready for VBB
LTV
Value Based Bidding
User Acquisition

Must-have checklist to get you ready for VBB

All posts
Ido Wiesenberg
Jan 8, 2024
Read
The State of E-commerce Marketing
Growth Strategy
User Acquisition

The State of E-commerce Marketing

All posts
Maya Caspi
Feb 7, 2023
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The State of D2C Marketing
Growth Strategy
User Acquisition

The State of D2C Marketing

All posts
Maya Caspi
Jan 9, 2023
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You need to plan your marketing budget differently for 2023. Here’s why
Growth Strategy
User Acquisition

You need to plan your marketing budget differently for 2023. Here’s why

All posts
Maya Caspi
Nov 9, 2022
Read
Top 3 SaaS marketing trends your growth team can expect in 2023
User Acquisition
LTV

Top 3 SaaS marketing trends your growth team can expect in 2023

All posts
Farhana Rahman
Nov 2, 2022
Read
Here’s how you can build a trial experience that will help your company drive predictable growth
Growth Strategy
User Acquisition

Here’s how you can build a trial experience that will help your company drive predictable growth

All posts
Ben Malka
Oct 26, 2022
Read
Mythbusters: Top 4 misconceptions surrounding churn rate
User Acquisition

Mythbusters: Top 4 misconceptions surrounding churn rate

All posts
Maya Caspi
Oct 19, 2022
Read
Leader Spotlight: Bruno Estrella of Webflow on how predictive UA helped strengthen growth operations
Growth Leaders Spotlight
LTV
User Acquisition

Leader Spotlight: Bruno Estrella of Webflow on how predictive UA helped strengthen growth operations

All posts
Farhana Rahman
Oct 12, 2022
Read
Leader Spotlight: Chris Cunningham of ClickUp on how LTV-based UA helped them make better-informed marketing decisions
Growth Leaders Spotlight
LTV
User Acquisition

Leader Spotlight: Chris Cunningham of ClickUp on how LTV-based UA helped them make better-informed marketing decisions

All posts
Ben Malka
Oct 5, 2022
Read
Here’s why microsegmentation might not be as great as it’s made out to be
Growth Strategy
User Acquisition
LTV

Here’s why microsegmentation might not be as great as it’s made out to be

All posts
Ben Malka
Sep 7, 2022
Read
This simple formula will help you keep track of your company’s profitability potential
Growth Strategy
User Acquisition

This simple formula will help you keep track of your company’s profitability potential

All posts
Maya Caspi
Aug 31, 2022
Read
How your D2C can shorten payback period while increasing profitability
Growth Strategy
User Acquisition

How your D2C can shorten payback period while increasing profitability

All posts
Farhana Rahman
Aug 24, 2022
Read
Smart bidding strategies: How to choose when constrained by business metrics (Part 2 of 2)
Growth Strategy
LTV
User Acquisition

Smart bidding strategies: How to choose when constrained by business metrics (Part 2 of 2)

All posts
Ben Malka
Aug 17, 2022
Read
Smart bidding strategies: How to choose when constrained by budget (Part 1 of 2)
Growth Strategy
User Acquisition

Smart bidding strategies: How to choose when constrained by budget (Part 1 of 2)

All posts
Maya Caspi
Aug 10, 2022
Read
Top 3 ways you can use data privacy trends to boost your growth
User Acquisition
Growth Strategy

Top 3 ways you can use data privacy trends to boost your growth

All posts
Ben Malka
Jul 27, 2022
Read
Mythbusters: Profitability is not the opposite of growth
User Acquisition
Growth Strategy

Mythbusters: Profitability is not the opposite of growth

All posts
Ido Wiesenberg
Jul 20, 2022
Read
Discover how Notion is using predictive UA to scale growth and reduce CAC
Growth Strategy
User Acquisition

Discover how Notion is using predictive UA to scale growth and reduce CAC

All posts
Maya Caspi
Jul 7, 2022
Read
CEO Post: Voyantis has officially launched!
Growth Strategy
User Acquisition

CEO Post: Voyantis has officially launched!

All posts
Ido Wiesenberg
Jul 6, 2022
Read
Profitability is as easy as transforming your internal data into actionable insights—codelessly
User Acquisition
Growth Strategy

Profitability is as easy as transforming your internal data into actionable insights—codelessly

All posts
Farhana Rahman
Jun 29, 2022
Read
Free tool for PLG B2B’s: Ad Group Likelihood Simulator
Growth Strategy
User Acquisition

Free tool for PLG B2B’s: Ad Group Likelihood Simulator

All posts
Ben Malka
Jun 22, 2022
Read
Top 5 ways to capitalize on your B2B’s marketing budget to increase profitability
Growth Strategy
User Acquisition

Top 5 ways to capitalize on your B2B’s marketing budget to increase profitability

All posts
Farhana Rahman
Jun 8, 2022
Read
Top 3 ways product-led B2B subscription companies are actively reducing their CAC
User Acquisition
Growth Strategy

Top 3 ways product-led B2B subscription companies are actively reducing their CAC

All posts
Ben Malka
Jun 1, 2022
Read
Ready to make smarter marketing decisions? Focus on profitability!
User Acquisition
Growth Strategy

Ready to make smarter marketing decisions? Focus on profitability!

All posts
Maya Caspi
May 25, 2022
Read
Product-led B2B companies are shifting to payback strategy from CAC strategy. Here’s why!
Growth Strategy
User Acquisition

Product-led B2B companies are shifting to payback strategy from CAC strategy. Here’s why!

All posts
Farhana Rahman
May 18, 2022
Read
How B2B subscription companies can use internal data to substantially power growth and acquisition efforts
Growth Strategy
User Acquisition

How B2B subscription companies can use internal data to substantially power growth and acquisition efforts

All posts
Ben Malka
May 11, 2022
Read
Do it in-house: Tie Predictive Value-Based Bidding into your acquisition process
LTV
User Acquisition

Do it in-house: Tie Predictive Value-Based Bidding into your acquisition process

All posts
Maya Caspi and contributors authors- Daniel Kandel & the Israeli Startup Growth Team
May 4, 2022
Read
The marketing world is going server-side. This tech is helping growth teams regain control over data
Growth Strategy
User Acquisition

The marketing world is going server-side. This tech is helping growth teams regain control over data

All posts
Farhana Rahman
Apr 20, 2022
Read
A whole new (cookieless) world—a new fantastic point of view
Growth Strategy
User Acquisition
LTV

A whole new (cookieless) world—a new fantastic point of view

All posts
Ben Malka
Apr 13, 2022
Read
Do it in-house: Use LTV projections as part of the value-based acquisition process
User Acquisition
LTV

Do it in-house: Use LTV projections as part of the value-based acquisition process

All posts
Maya Caspi
Apr 6, 2022
Read
From lookalikes to do-alikes: How to push ad networks to find high LTV users
LTV
User Acquisition
Growth Strategy

From lookalikes to do-alikes: How to push ad networks to find high LTV users

All posts
Farhana Rahman
Mar 30, 2022
Read
Do it in-house: Transitioning from 1-CAC-fits-all, to the value modeling approach
LTV
User Acquisition

Do it in-house: Transitioning from 1-CAC-fits-all, to the value modeling approach

All posts
Maya Caspi
Mar 23, 2022
Read
MythBusters: High CTR is NOT the primary goal of an ad campaign
User Acquisition
Growth Strategy
LTV

MythBusters: High CTR is NOT the primary goal of an ad campaign

All posts
Farhana Rahman
Mar 9, 2022
Read
Discover why you should consider optimizing for profitability when building your acquisition strategy
Growth Strategy
User Acquisition

Discover why you should consider optimizing for profitability when building your acquisition strategy

All posts
Maya Caspi
Mar 2, 2022
Read
With great loyalty schemes comes great results
Growth Strategy
User Acquisition
LTV

With great loyalty schemes comes great results

All posts
Ben Malka
Feb 23, 2022
Read
The (not so secret) way DTC’s are optimizing their growth campaigns on Facebook
User Acquisition
Growth Strategy

The (not so secret) way DTC’s are optimizing their growth campaigns on Facebook

All posts
Farhana Rahman
Feb 16, 2022
Read
The growth leader’s guide to preparing for a world without third-party cookies!
Growth Strategy
User Acquisition

The growth leader’s guide to preparing for a world without third-party cookies!

All posts
Maya Caspi
Feb 2, 2022
Read
These growth marketing practices are out-of-date for DTCs
User Acquisition

These growth marketing practices are out-of-date for DTCs

All posts
Farhana Rahman
Jan 26, 2022
Read
This major beauty subscription brand is using predictive UA to amplify their FB campaigns
Growth Strategy
User Acquisition

This major beauty subscription brand is using predictive UA to amplify their FB campaigns

All posts
The Voyantis team
Jan 19, 2022
Read
Say hello to the most efficient way to measure ROI in the new marketing landscape
User Acquisition
Growth Strategy

Say hello to the most efficient way to measure ROI in the new marketing landscape

All posts
Ben Malka
Jan 5, 2022
Read
How top growth marketers responded to the changes that came their way throughout 2021
Growth Strategy
User Acquisition

How top growth marketers responded to the changes that came their way throughout 2021

All posts
Maya Caspi
Dec 29, 2021
Read
How Kurve responded to the changes that came their way throughout 2021
Growth Leaders Spotlight
Growth Strategy
User Acquisition

How Kurve responded to the changes that came their way throughout 2021

All posts
Maya Caspi
Dec 29, 2021
Read
How Elementor marketers responded to the changes that came their way throughout 2021
Growth Strategy
User Acquisition
Growth Leaders Spotlight

How Elementor marketers responded to the changes that came their way throughout 2021

All posts
Maya Caspi
Dec 29, 2021
Read
How BFA Industries marketers responded to the changes that came their way throughout 2021
Growth Leaders Spotlight
Growth Strategy
User Acquisition

How BFA Industries marketers responded to the changes that came their way throughout 2021

All posts
Maya Caspi
Dec 29, 2021
Read
Top 6 biggest mistakes you need to avoid in mobile marketing
User Acquisition
Growth Strategy

Top 6 biggest mistakes you need to avoid in mobile marketing

All posts
Maya Caspi
Dec 15, 2021
Read
This loophole allows you to get user-level attribution on Facebook—without AMM!
User Acquisition

This loophole allows you to get user-level attribution on Facebook—without AMM!

All posts
Farhana Rahman
Dec 1, 2021
Read
Here’s why 7-Day ROAS is close but no cigar for marketing & growth teams in casual gaming
Growth Strategy
User Acquisition
LTV

Here’s why 7-Day ROAS is close but no cigar for marketing & growth teams in casual gaming

All posts
Maya Caspi
Nov 24, 2021
Read
Zero-party data is the secret ingredient you need to build your data strategy
Growth Strategy
User Acquisition

Zero-party data is the secret ingredient you need to build your data strategy

All posts
Ben Malka
Nov 3, 2021
Read
The growth loop of optimizing your campaigns for virality (+ Cheat Sheet)
Growth Strategy
User Acquisition

The growth loop of optimizing your campaigns for virality (+ Cheat Sheet)

All posts
Maya Caspi
Oct 27, 2021
Read
UA Managers’ top secret: The ultimate growth marketing tech stack (All you need to know!)
User Acquisition
Growth Strategy

UA Managers’ top secret: The ultimate growth marketing tech stack (All you need to know!)

All posts
Maya Caspi
Oct 6, 2021
Read
Everything your marketing team needs to know about iOS 15
User Acquisition
IOS 15

Everything your marketing team needs to know about iOS 15

All posts
Ben Malka
Sep 22, 2021
Read
How to utilize LTV data to achieve maximum results
LTV
Growth Strategy
User Acquisition

How to utilize LTV data to achieve maximum results

All posts
Ido Wiesenberg
Sep 13, 2021
Read
Here’s why DTC companies are shifting from CAC strategy to payback strategy
User Acquisition
Growth Strategy

Here’s why DTC companies are shifting from CAC strategy to payback strategy

All posts
Ido Wiesenberg
Aug 29, 2021
Read
Snap for D2C brands? Absolutely! Here’s how brands are using it for UA!
User Acquisition

Snap for D2C brands? Absolutely! Here’s how brands are using it for UA!

All posts
Farhana Rahman
Aug 19, 2021
Read
What Facebook’s deprecation of the AMM program means for marketing teams (and what they should do!)
User Acquisition

What Facebook’s deprecation of the AMM program means for marketing teams (and what they should do!)

All posts
Eran Friendinger
Aug 13, 2021
Read
Do growth marketers really need a boost to amplify UA campaigns on FB and Google? (Yes!)
User Acquisition
Growth Strategy

Do growth marketers really need a boost to amplify UA campaigns on FB and Google? (Yes!)

All posts
Maya Caspi
Aug 5, 2021
Read
This is the most efficient way for subscription brands to reduce churn and lift their ROI
LTV
User Acquisition

This is the most efficient way for subscription brands to reduce churn and lift their ROI

All posts
Farhana Rahman
Jul 21, 2021
Read
Growth and ROAS is serious business for gaming companies
Growth Strategy
User Acquisition

Growth and ROAS is serious business for gaming companies

All posts
Maya Caspi
Jul 15, 2021
Read
Loyalty focused marketing: Far more strategic than hit and runs
User Acquisition
LTV

Loyalty focused marketing: Far more strategic than hit and runs

All posts
Maya Caspi
Jul 8, 2021
Read
The "Just Ask" Approach: Overcoming iOS 14.5 Challenges
Ios 14.5
User Acquisition
Growth Strategy

The "Just Ask" Approach: Overcoming iOS 14.5 Challenges

All posts
Oren Cohen
Jun 14, 2021
Read
Predictive LTV UA Optimization — What Does it Mean, and Why Will It Soon Not Be Just a Big-Brand Game?
LTV
User Acquisition

Predictive LTV UA Optimization — What Does it Mean, and Why Will It Soon Not Be Just a Big-Brand Game?

All posts
Ido Wiesenberg
Jun 10, 2021
Read
Why Marketers Should Act Like Stock Portfolio Managers
Growth Strategy
User Acquisition
LTV

Why Marketers Should Act Like Stock Portfolio Managers

All posts
Ido Weisenberg
Jun 8, 2021
Read
Questionnaires: The Secret Weapon To Winning the User Acquisition Game
Growth Strategy
User Acquisition

Questionnaires: The Secret Weapon To Winning the User Acquisition Game

All posts
Lidor hezkelo
Jun 2, 2021
Read
The Perks of Targeting Late Bloomers in User Acquisition
Growth Strategy
User Acquisition

The Perks of Targeting Late Bloomers in User Acquisition

All posts
Maya Caspi
May 31, 2021
Read
How IDFA Changes in iOS 14.5 Affect Gaming Marketers (and what you can do about it)
Ios 14.5
User Acquisition

How IDFA Changes in iOS 14.5 Affect Gaming Marketers (and what you can do about it)

All posts
Eran Friendinger
May 28, 2021
Read
The Ultimate Guide on User Acquisition Post-iOS 14.5
Ios 14.5
User Acquisition

The Ultimate Guide on User Acquisition Post-iOS 14.5

All posts
Voyantis Team
May 26, 2021
Read
How To Acquire More Profitable Users with a Long-term Optimization Strategy
LTV
User Acquisition

How To Acquire More Profitable Users with a Long-term Optimization Strategy

All posts
Maya Caspi
May 24, 2021
Read
The State of PLG marketing
Growth Strategy
User Acquisition

The State of PLG marketing

All posts
Maya Caspi
Read

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